Marketing and Sales Director

Make waves and pave the way for your career.

At Goldfish Swim School we are not only passionate about building confident lifelong swimmers, we are also passionate about building the careers of our team members. We believe that the hard work and dedication of our team members help create skills that will last a lifetime. We’re a rapidly growing, award-winning franchise that is not your typical company!

Here is a video of the Goldfish Experience: https://youtu.be/TZTVvr5AgIA

We are looking for an outstanding sales and marketing leader who can take our Westchester County-based schools to the next level of growth. This is a senior leadership position that will oversee our region’s marketing and sales funnel, driving awareness of our program and ensuring an outstanding sales process. The right candidate will be able to blend digital marketing with direct, community outreach and grassroots marketing and sales efforts. This leader will oversee sales training, monitor the health of our customer pipeline, and ensure outstanding customer service. Over time, there is the opportunity for advanced promotion and executive leadership for the right candidate.

Job Position: Sales and Relationship Director/ Regional or Individual School

Summary: Oversees the quality and success of the sales & service/front desk operations of Goldfish Swim School including sales functions, customer service, retail, and vending. Manages regional outreach activities and marketing to generate sales leads and then oversees processes to successfully execute on those opportunities. Provides weekly audits to General Manager and ownership of marketing and sales performance. Goldfish Swim School operates on a monthly membership basis, previous experience in selling club memberships and related products is a plus. Will consider commission-based compensation packages.

Duties and Responsibilities:

Develops and executes marketing and sales plans to drive school growth.
Creates business-to-business relationships and structures to drive school growth.
Engages in active community and school outreach to create sources of lead development
Manages and develops digital content (search, social, email and other) for sales, marketing and branding efforts
Actively tracks and focuses on achieving high conversion rates of all sales leads
Publishes frequent customer/sales messages on numerous digital platforms
Creates repeatable, scalable processes to ensure quality and business growth
Provides sales and marketing training to all qualified sales staff.
Provides leadership, discipline and constructive feedback to our Front Desk Representatives.
Provides training of Front Desk staff to provide superior performance in customer service, understanding of software tools, Point of Sale and promotional items.
Ensures phone calls and emails are being responded to professionally and in a timely manner.
Assists in directing and controlling the daily operations to ensure the school is running according to GSS standard operating procedures.
Assists in the management of Front Desk staff to ensure high productivity, excellent performance and positive employee satisfaction.
Gains a high level of knowledge and experience in our software to achieve a high level of competence in bookings, class scheduling, reporting and administrative functions.
Holds monthly meetings with the Front Desk staff and Management to go over performance reviews (GSRs). Provides agenda items to address during meetings.
Provides a weekly audit of the Registration/Withdrawal Log that gets reconciled against the Period Summary Report for accuracy. Reports and explains any discrepancies.
Provides audit results of the Lead System (Total Number of Leads, Missing Leads, Contacted Leads, Enrolled Leads).
Updates the Complete Withdrawal Log on a weekly basis.
Maintains the entire direct debit reporting - Debt/Class Outstanding Balances overseen by the General Manager and Assistant General Manager.
Acts as main contact person for the Salesforce and ICP software; ensures all information is accurate.
Maintains all the monthly reporting through ICP software.
Sets sales incentives for the front desk employees in conjunction with General Manager, to assure that overall goals are considered.
Ensures the retail and vending areas are clean, professional, stocked, labeled and profitable.
Fulfills other duties or responsibilities as assigned by the Employer.

Education/Experience: College degree required; MBA or similar preferred. Four or more years of previous sales, customer service and/or administrative office experience are required. Strong computer skills required using Google Suite, Excel, Salesforce and other software systems. Must demonstrate strong communication skills (writing, typing and digital communication).

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.

Tropical Vibes & Impacting Lives!

You feel it the moment you walk in. There’s more than vibrant colors, a tropical theme and happy children. There’s something different, something extraordinary. Something truly GOLDEN. It’s passion. Not just a passion for kids or a passion for swimming…it’s a special passion for changing – even saving – lives, by being a part of kids learning to swim.

When you work at Goldfish, you're not just an employee. You're a part of something bigger. You're making an impact; a splash in the lives of the children in your community. You're an integral part of a team, working together to move forward a mission. You’re also making waves in your future, learning life lessons in and out of the pool through mentorship, leadership and passion. At Goldfish, it’s more than a job - it’s an endless pool of possibilities, opportunities and life-changing moments!

Making Waves with Passion, Purpose & Core Values!

At Goldfish, our core values are at the heart of everything we do, and behind every decision that we make. To us, these values are more than just words - they're embraced with purpose in our everyday lives, and what allows us to make a splash in our community, and in the lives of our members and our team!

We go above and beyond with every detail to create a GOLDEN Experience!

We believe in nurturing a culture that provides WOW! Customer Service

We do the right things, make the right decisions and treat people with Integrity • Compassion • Trust

We meet and exceed expectations so you see Extraordinary Results

We make a big deal about life’s accomplishments by remembering to Celebrate!

Each Goldfish Swim School is an independently owned and operated franchise. The respective Franchisee is the employer at each Goldfish Swim School location. Each franchisee can set their own wages, benefit programs and terms and conditions of employment, which may vary at each Goldfish Swim School location.

(if you already have a resume on Indeed)

Or apply here.

* required fields

First Name*

Last Name*

Email*

Phone*

Yes, Text Me!

For the fastest response to interviews & follow-ups. Opt-out anytime.

Let Us Text You!

Texting increases your chance for an interview. Texts for this job only. Opt-out anytime.

Location

Address

City

States

ZIP Code

Resume/CV*

Type/Paste Text

Cover Letter

Type/Paste Text

Recent Job Title

Recent Employer

Highest level of education?*

Are you CPR/AED certified?*

How many years of sales experience do you have?*

What is your experience level with social media?*

What is your experience level with Excel?*

U.S. Equal Opportunity Employment Information (Completion is voluntary)

You are being given the opportunity to provide the following information in order to help us comply with federal and state Equal Employment Opportunity/Affirmative Action record keeping, reporting, and other legal requirements.

Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

Gender

Race/Ethnicity

I was referred to this position by a current employee

Who referred you?

Why Dive In With Goldfish?

Paid Training

We set you up for Extraordinary Results! It doesn’t matter if you’ve never learned to swim yourself or if you’re a seasoned swimmer, we are proud to provide our team with paid training, certifications and ongoing support.

Flexible Schedules

Work life balance is essential to any team! At Goldfish, we understand you have commitments outside of work - family, school, sports, whatever it may be - and we celebrate that! We offer convenient schedules to accommodate YOU!

All Are Welcome

At Goldfish, we value Diversity & Inclusion! We pride ourselves on creating a welcoming environment for all by treating everyone with Integrity, Compassion and Trust as we work together to make waves for water safety.

Make Waves...In Your Community

Our team members are literal life-savers. Superheroes. Wavemakers. At Goldfish, you’re helping keep the children of your community safer in and around water - and that’s something to CELEBRATE!

Make Waves...In Your Career

Dip your toe into a pool of possibilities at Goldfish! You’ll learn life lessons through leadership, mentorship and ongoing training. From customer service to education, healthcare to business, you’ll gain impactful work experience that is sure to make a splash in your future, no matter what your career path!

High Fives & Tropical Vibes!

We believe in making a big deal about life’s accomplishments by remembering to CELEBRATE! We give high fives, dance and have some serious fun while doing some serious work. And with tiki huts, palm trees and surfboards, every work day will make you feel like you’re on vacay!

Going for Gold!

We align with partners who not only share our passion for water safety, but also share our core values. Helping us make a splash are World Record Holders and Olympic Gold Medalists Ryan Murphy and Cullen Jones! We are also committed to making waves, giving back and saving lives through our partnership with the USA Swimming Foundation.

Grow with Goldfish

There’s no limit to where you can go with Goldfish! We’ve seen part time team members #GrowUpGoldfish - becoming managers, joining the Franchise Support Team, and even going on to own and operate their own Goldfish Swim School! Dip a toe or dive all the way into the pool of possibilities and endless opportunities!